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Adam Goodes calls on good men to blow the whistle on violence against women

27 March 2014

Embargoed until: THURSDAY 27 MARCH 2014


Sydney Swans player Adam Goodes has spoken out against men’s violence against women as Australian of the Year 2014. A White Ribbon Ambassador since 2009, Goodes has discussed his childhood experience of domestic and family violence with the Australian Women’s Weekly, on sale today.


Goodes revealed why the White Ribbon Campaign was a cause close to his heart for the first time in 2013, in an exclusive interview to mark White Ribbon Night. Now he is speaking out in support of White Ribbon Australia’s Uncover Secrets campaign, which aims to raise awareness of the seriousness of violence against women.


“Think of three women in your life. Statistically, one of them will report having experienced physical or sexual violence at some point in her life,” Goodes said.


“It’s a pretty scary thought, isn’t it? We like to think that our friends and family members are safe; that something like this wouldn’t happen to them. Sadly, it is extremely common, under-reported and hidden.


“As a White Ribbon Ambassador, as Australian of the Year, as a man, I am committed to helping uncover Australia’s dark secret. That secret is the true and shocking extent of men’s violence against women in Australia where at least one woman is killed every week by a current or former partner.”


Goodes’ story follows last month’s Australian Women’s Weekly exclusive with Australian actress Racheal Taylor, who wrote a first person account of her experience of intimate partner violence. Racheal’s story appeared alongside the stories of five other inspiring women who escaped violent relationships and bravely spoke up to inspire strength in others.


“I decided as a White Ribbon Champion to write an honest, open and personal account of being a survivor of domestic violence for Australian Women’s Weekly to show that each of us - women and men - can be part of a real, meaningful and truthful conversation about domestic violence,” Rachael said.


White Ribbon Australia CEO Libby Davies said she believes the dual Brownlow medalist is a good role model for boys and men, supporting them to speak out against violence against women, and to safely and effectively challenge the attitudes and behaviours of men who use or condone violence against women.


“Good men cannot and will not sit on the sidelines while those they love are at risk of harm,” Ms Davies said.


“The White Ribbon Campaign is about recognising the positive role that men play in preventing violence against women. It fosters and encourages male leadership in the prevention of violence against women, based on the understanding that most men are good men who abhor such violence. Adam exemplifies this critical role in the campaign.”

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For media enquires please contact Sally Burleigh PR on 02 9281 1692 or info@sbpr.com.au.

Note to media: White Ribbon Australia asks all media professionals to include the following line when reporting on incidents of men’s violence against women: If you or someone you know is experiencing violence, call 1800 RESPECT for advice or support. In an emergency, call 000