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Primary prevention

We need to stop violence against women before it happens

This is the work of primary prevention and it is where the work of White Ribbon Australia is focused.

What is primary prevention?

Prevention and response to violence can be classified in a number of ways, for example:

Primary prevention action is implemented before violence against women occurs and aims to stop the likelihood of men and boys using violence against women and girls. This prevention action does this by addressing the root causes of violence[i]. The White Ribbon social movement and programs focus on primary prevention.

Definitions of secondary prevention and tertiary prevention can be found in the Primary Prevention factsheet.

Primary prevention at work

Examples of primary prevention include:

  • public information and awareness raising campaigns
  • educational programs in schools
  • programs in workplaces
  • government policy establishing frameworks and standards for preventing violence against women[ii] and promoting gender equality.

Through education, awareness raising and creative campaigns, preventative programs, partnerships and political advocacy, White Ribbon Australia highlights the positive role men can play to stop violence against women and enables them to be part of this social change.

More information

[i] Chamberlain, L. (2008). A prevention primer for domestic violence: Terminology, tools, and the public health approach.

[ii] See, for example, the National Plan to Reduce Violence against Women and their Children 2010-2012 led by the Commonwealth, state and territory governments.


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